⑴ 涓灝忔靛叧浜庝紒涓氬叕鍏卞叧緋葷殑鑻辨枃緲昏瘧 楂樻墜鏈夋椂闂村府蹇欑湅涓涓嬪惂 璋㈣阿
Subordinate business enterprise public relations purposes, for the business objectives. It is the business, through the use of long-term effective two-way communication, two-way communication arts, two-way adjustment approaches of interest to establish a mutual business and public understanding, mutual trust and promote interaction. The main function of corporate public relations is to establish corporate credit, establish a good corporate image; gathering information for businesses and provide scientific assurance; coordination disputes, resolve business crisis of confidence. It has the following characteristics: the public as an object; the reputation as the goal; the long term for the principle; to true
⑵ 鈥滅粰浣犲彂閭浠朵簡錛屾湁鏃墮棿鏌ョ湅涓涓嬪惂錛佲濈敤鑻辮鎬庝箞璇達紵
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